June 3 - 6, 2024
women
Why Women Love Band-Aid, Visa, Lysol
- by Sarah Mahoney @mahoney_sarah, March 22, 2024
Visa ads focus on women
entrepreneurs
Some brands are just better at relating to women, whether they encourage women to take care of themselves or promise to help solve messy problems. New research from Collage Group analyzed 743 leading brands through three different lenses and found that Band-Aid, Visa, and …
