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Adspace Networks - Marketing Associate
About Adspace
Located in America’s favorite malls, the Adspace Mall Networks deliver video advertising to 71 million shoppers each month. With over 4,500+ screens throughout 300+ malls, our premium programmatic video network offers 100% viewable, brand-safe and fraud-free impressions to in-market consumers steps from the point of sale and on the path to purchase. Adspace effectively engages today’s connected consumers through hyper-targeted messaging, one-to-one mobile engagements and social integrations.
About the Role
Adspace is looking for a vibrant & creative sales Marketing & Research Associate to join our NYC team. The Adspace Marketing team creates & cultivates our organization’s B2B ad-sales marketing efforts, from incubation to implementation & tracking. The Marketing team supports all Sales efforts to strategically position Adspace within the media buying community.
This is a fabulous opportunity to assist with the day-to-day execution of the basic marketing functions within our organization. As a Marketing & Research Associate, you'll work hard, but you'll also learn a tremendous amount about the ins and outs of B2B marketing, and get to experience the rewards and challenges of working as part of a fast-paced and highly entrepreneurial team. This position reports to the SVP, Marketing.
In This Role You Will
- Respond to marketing & sales team day-to-day requests
- Develop & distribute sales-marketing collateral including presentation decks, one-sheets, etc.
- Assist with sales proposal creation
- Collaborate with Head of Research on strategy & market research analysis
- Assist in the creation & execution of e-mail marketing campaigns
- Assist with conception & placement of trade advertising campaigns
- Assist with tracking & measurement of department analytics to help establish success metrics
- Assist with industry events including coordination, organization & implementation
- Support PR efforts including story creation & copywriting
- Manage & further develop social media strategy
- Support other marketing efforts as needed
Required Experience & Skills
- 3-5 years of Marketing experience
- 1 year of experience in the digital video or programmatic sector required
- Bachelor’s Degree in Marketing, Communication or other business related fields
Preferred Experience & Skills
- Motivated self-starter with the ability to work independently or in a group
- Exceptional oral & written communication skills
- Meticulous attention to detail & excellent organizational/time management skills
- Critical thinker & resourceful problem solver
- Team player who can easily adapt to fast-paced, changing environments
- Proficient in Microsoft Office (PowerPoint, Excel, etc.), Adobe Suite (Photoshop, InDesign, Illustrator)
- Familiarity with conducting & analyzing market research
- Experience with SalesForce & Pardot
- Sense of humor
- City: New York
- Job posted on: Oct. 18, 2017
- Posting expires on: Nov. 17, 2017
- Respond to: emorrison@adspacenetworks.com