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Meredith Corporation - Social Media Producer, Instagram
Job Title: Social Media Producer, Instagram
Work Location: NYC (Temporarily Remote)
Role Type: Full-Time (Contract)
Job Description:
Meredith is looking for a Social Media Producer to optimize creative Instagram storytelling for our Shape, Parents, and Health teams. The ideal candidate understands how to translate articles and ideas into digestible creative, engage audiences with storytelling, and identify opportunities for experimentation.
Reporting to the Senior Social Media Media Manager, the Social Media Producer will be responsible for the following:
Ideate and develop visually engaging storytelling by working with the internal creative teams (Design and Video teams) and an editor
Understand the different mediums (Stories, Reels, IGTV, In-Feed) to best tailor the appropriate creative for the most effective results, as well as crosspost Reels to Tik Tok
Support our Sales sold products, consumer revenue, editorial spotlights, and/or podcast promotion
Community management on the platform and engage with followers to better understand our audiences
Monitoring CrowdTangle and platforms for latest trends and viral moments
Serve as the Instagram platform expert and effectively share learnings with the respective teams as the liaison between our creative and brand teams
Drive experimentation on the platform to continue to improve and keep up with the latest trends
Report on tests, traffic, and metrics (engagement, impressions)
Experience
1-3 years of social media experience, working for a publisher, brand, or agency
Specific Knowledge, Skills, and Abilities:
Familiarity with light design work (Photoshop and/or Canva)
High attention to detail; excellent grammar and communication skills
Able to understand data, trends, and reports to make actionable decisions
Outstanding organizational skills and the ability to handle multiple projects simultaneously while meeting deadlines
Must enjoy working in a fast-paced, dynamic environment. Proven ability to handle a high-volume workload
Good critical thinking, analytical, and problem-solving skills
Embraces the spirit of testing and love of keeping up with the latest platform trends
Preferred technical skills but not required:
Google Analytics
CrowdTangle
Microsoft Office (Excel, Word) and/or Google Suite
To Apply:
Email your resume to meredith.socialmediajobs@meredith.com with the subject line “Social Media Producer, Instagram Position”- City: New York
- Job posted on: May 3, 2021
- Posting expires on: June 3, 2021
- Respond to: meredith.socialmediajobs@meredith.com