Evan Neufeld

Evan is a 18 + year industry veteran, who has had several firsts in his career including: working for the first ever digital advertising tracking company (Web Track), creating the first ever online advertising projections (as a founding member of Jupiter Research’s Online Advertising Group), & developing the first ever mobile ad effectiveness tools (while at m:metrics). Currently Evan is Principal Analyst and Co-Founder at Storyline Development (www.storylinecorp.com), a strategy, content development, consulting and investment entity that helps small and medium sized business understand and profit from the changes in consumer behavior, product development and marketing brought on by new and evolving technology. A respected industry analyst in mobile, social, and interactive marketing Evan has been quoted in major media outlets such as The New York Times, Business Week, The Wall Street Journal, Ad Age, Media Week and CNET, and have appeared on CNBC, Wall Street Week and ABC News. An active participant in industry associations such as the MMA and IAB, Evan is also an Adjunct Lecturer of Internet Marketing & Social Media at Baruch College as well as a Certified Yoga Instructor. He has a BA from Vassar and my MA from NYU.