Around the Net

New Editor At 'New York Times': Do Media Buyers Care?

  • Adweek, Monday, June 6, 2011 4 PM
Jill Abramson's ascent to executive editor of The New York Times, announced last week, was a big story in journalistic circles, but the appointment overall should have less effect on media buyers' perception of the paper, according to Adweek's Lucia Moses, who surveyed various buyers on their reaction to the news. One reason: the editor ultimately has less effect on the Times than, say, Anna Wintour does at Vogue.

Read the whole story at Adweek »

Next story loading loading..