Around the Net
'NY Times' Mulling Cheaper Entry-Level Digital Product
- Journalism.com/uk, Wednesday, April 17, 2013 4:07 PM
The New York Times is considering an entry-level paid product priced at a more reasonable rate -- possibly $10 -- that "would stop short of offering full access to retain the value in existing subscription products," writes Sarah Marshall. Read more about what Paul Smurl, vice-president of NYTimes.com paid products, said about the Times' pay wall in this post, including the site's "biggest mistake" when launching the wall: understimating the need for personal customer service.
