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Videos on YouTube: You Won't Get Rich, Many Are Finding

For many of the more than 1 million creators who have signed up for YouTube's ad-revenue sharing program since its launch, the payout has been disappointing. The surge in new content makes it harder for any one content channel on the site to get noticed. Even worse for creators: Rates that advertisers pay to be on popular videos have fallen, according to TubeMogul.

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