- Adweek, Thursday, September 5, 2013 2:52 PM
On the first day of football season,
Sports Illustrated is rolling out "Pro Football Now," a weekly live half-hour Web series to be broadcast Thursdays at 10:30 a.m. It's all part of a
football-heavy strategy that included the earlier launch of a
new football-only website, The MMQB,
which the company reports is doing very well.
Read the whole story at Adweek »