Around the Net
Play Lists To Support U.S. Premieres
- Adweek, Tuesday, November 12, 2013 4:03 PM
Bravo's quartet of November premieres will include a cross-promotion deal withSpotify, which lands its first TV-focused partnership in the United States with this initiative. Spotify users will be pitched playlists for Bravo's The Real Housewives of Atlanta, The Real Housewives of Beverly Hills ("Mother's Little Helper," anyone?), Vanderpump Rules and Thicker Than Water in the coming weeks.
