News UK may only be a change of name from News International but
the whole "feel" of the organisation is somehow different. Perhaps it's the digital age that has transformed the outfit from rugged to smooth, from frantic to measured, from wayward to way to go. The
press conference at which the Sun's online subscriber numbers were released is a
case in point. It was, of course, something of a public relations exercise.
Read the whole story at The Guardian »