June 3 - 6, 2024
The Maytag man, a character created in 1967 to represent the appliances' unbreakability, now represents the appliances. A new ad campaign features the Maytag Man serving as a refrigerator, oven, washing machine and dryer. He's meant to serve as the human embodiment of the "reliability, durability and power" of Maytag appliances, the brand said.