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BBC Trust Orders BBC To Improve Mobile
- The Drum, Tuesday, April 29, 2014 2:03 PM
The BBC must improve its mobile offering in news and current affairs, a BBC Trust report has ordered after a review found it was not doing enough to reach a younger audience through mobile devices. A review of the broadcaster’s news and current affairs output found that BBC News Online was the “biggest product” of its online services and mobile had driven significant growth in recent years.
