Mills & Boon is claiming to be turning "traditional storytelling
… on its head" with the launch of an online story world which stitches together more than 800 pieces of digital content in multiple formats in what it says is a global first. The romance publisher – whose parent Harlequin has just been acquired by News Corp – has
created a fictional online hotel, The Chatsfield, as the jumping off point for a host of
different storylines.
Read the whole story at The Guardian »