Around the Net
Time Out World To Target Events At Users
- The Drum, Wednesday, May 7, 2014 3:19 PM
Time Out Group has acquired US digital event guide Hugecity, a service which pulls in Facebook data to identify and target relevant events at users. The service pulls in the Facebook preferences of its users and their friends, and their locations, to deliver personalised events, and has more than four million events added to its app by Facebook users every month.
