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Luggage Brand Unpacks Theme And Ads

Briggs & Riley Travelware launched a new campaign promoting its products as the real-world gear for the real world of traveling, which isn't very pleasant and includes the over-head bin wars. The effort is via New York-based Marty Weiss and Friends: Tag: “Engineered for reality. Guaranteed for life.”

Read the whole story at The New York Times »

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