Combatant Gentlemen is preparing to launch a shopping mobile application that will center on product merchandising using strong images and targeted promotions, the online men’s fashion label
revealed during a discussion panel at eTail East 2014. The app, anticipated to go live for Black Friday this year, will contain features that originated from customer feedback as well as downsized
content and large images to provide an ample amount of information for the shopper. A label that aims to please and relate to its customer, Combatant Gentlemen is able to give its brand an edge by
leveraging mobile despite its online limitations.
Read the whole story at Mobile Commerce Daily »