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Avocados From Mexico To Air First-Ever Super Bowl Spot

Avocados From Mexico will run its first Super Bowl spot at the end of the first quarter. The marketing organization is running a teaser for the ad that imagines the "First Draft Pick Ever." In the ad, via Austin-based GSD&M, NFL legends Jerry Rice and Doug Flutie sit behind a desk preparing to anchor the first draft. Before the cameras roll the two discuss the price of babysitters. Then we see the third seat is occupied by a rhino. What happens is secret until it actually airs.

Read the whole story at Advertising Age »

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