Around the Net
Photo Service Adds Push Notification for Shoppers
- Mobile Marketer, Tuesday, June 9, 2015 12:30 PM
Photo-printing service Mixbook avoids abandonment rates with a new solution that calculates how to best engage consumers through mobile optimization. Its mobile application Mosaic allows users to create a photobook and other photo print projects through any device and social media account. However, the brand was seeing significant dropout rates through mobile, especially during the checkout process and created an experiment to combat these issues.
