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Upworthy Moves Into Original Content

Upworthy is moving away from video aggregation and into the production of original content. “We are now moving decisively to deepen our focus on original storytelling that supports our mission," Upworthy co-founder Eli Pariser tells Capital New York. Notes Capital: “The first hint at Upworthy's impending about-face came in February, when the company hired Amy O'Leary as editorial director.”
 

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