The watch in my hands doesn't look like a smartwatch. I'm surprised. Maybe a bit confused. Pebble, a company that pioneered the modern wave of smartwatches in 2013, has already released two new watches over the past few months. And now, here is another. Round. Small and thin, too. I strapped an all-black model on my wrist. The screen almost seems too small. But it's also shockingly, impossibly thin. At the top floor of a midtown Manhattan office building, CEO Eric Migicovsky had all the previous Pebble watches laid out when I arrived.