Around the Net
Beacons Could Boost Retail Sales
- Mobile Marketing Watch, Wednesday, October 14, 2015 1:59 PM
Retailers have been quicker than other firms to implement internet of things (IoT) devices and applications, but what about beacons? Those are still catching on, according to Retail TouchPoints. A mere 29 percent of retailers surveyed worldwide by the research company say they have implemented beacon technology in their retail stores.
