Around the Net
McDonald's Ads Target Children As Young As 4
- AdAge.com, January 28, 2005, Friday, January 28, 2005 10:46 AM
In testimony at yesterday's one-day food marketing hearing at the Institute of Medicine of the National Academies of Science, a McDonald's executive said the company takes Ronald McDonald to elementary schools and is talking to children as young as 4 in its advertising.
