As sponsors prepare for the 77th annual Academy Awards, to be broadcast on Sunday by ABC, they wonder whether these facts may add up to fewer viewers than usual:The show has an untested first-time
host, the comedian Chris Rock. The five nominees for best picture combined have sold far fewer tickets than the 2003 winner, "The Lord of the Rings: The Return of the King." Hooray for Hollywood? It
may be more like oh, no for Madison Avenue.
Read the whole story at The New York Times, February 25, 2005 »