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Organic Valley Punks New Yorkers

  • Adweek, Thursday, May 19, 2016 8 AM

Spoofing the hipster coffee-house mindset, the store specialized in Organic Valley Half & Half, treating the mixture as if it were a premier caffeinated beverage. Customers can order their H&H in three "trendy" sizes: Lil Bit, Double and Lotta.

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