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Philips Arena Upgrades Target Millennials

Philips Arena, home to the NBA’s Atlanta Hawks, is planning a $192.5 million renovation aimed at wooing more young adults. There will be everything from clubs to white-tablecloth restaurants in the arena. Three more major companies -- Delta, UPS and Kumho Tire -- have signed on as sponsors with multi-year contracts worth multi-millions of dollars.

Read the whole story at Atlanta Journal-Constitution »

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