Madison Avenue's going for game shows, and quiz shows too, not to mention talent shows. To attract attention amid the commercial clutter, a growing number of advertisements appearing on television are
borrowing creative elements from famous TV shows of the past. There are spoofs of vintage game shows, salutes to successful quiz-show contestants, fast-talking announcers delivering prize pitches and
characters who impersonate the judges on "American Idol."
Read the whole story at The New York Times, April 12, 2005 »