Make way for one more pivot from Jawbone. The fitness band maker that originally started out in headsets and later made speakers, has abandoned selling and supporting consumer
hardware following a deluge poor reviews and media reports that it has run out of money. TechCrunch has learned and confirmed that Jawbone is preparing to shift its business yet again
— moving from a focus on low-margin fitness bands sold directly to consumers, to a high-margin business to business to consumer model: a health product and accompanying set of services sold
primarily to clinicians and health providers working with patients.
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