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Radio Changes Its Tune to Recapture Listeners

As more consumers turn a deaf ear to traditional radio, stations increasingly are switching formats. The Internet, iPods, computer games, podcasting, commercial-free satellite radio and staid programming have combined to slice average weekly listening time 9% since 1998, prompting many "terrestrial" commercial stations to jettison even relatively strong formats, such as rock, in several big markets.

Read the whole story at USA Today, May 12, 2005 »

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