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Nike Struggles Under Debt

  • Bloomberg, Wednesday, October 25, 2017 7:40 AM

Increased competition, led by Adidas AG, has knocked the world’s largest sports brand off course and muddied its outlook. Since Mark Parker made the forecast, Nike’s stock is down 17% -- erasing $22 billion in market value. Sales growth has been uneven, slowing to just 0.1 percent last quarter. If Parker and his management team are scaling back their aspirations, they’ve shown few signs of it. 

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