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LeBron James Invests In High School Sports Social Media Site

Mars Reel, a social media site that covers amateur athletes with a focus on high school basketball, has signed a deal with LeBron James’s Uninterrupted “to continue its growth and extend its brand into broader development, distribution, and storytelling opportunities.” James and partner Maverick Carter are investing $2.7 million into the media firm which had nearly 150 million unique views on its YouTube channel last year.

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