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Absolut Vodka Bares It All

  • Grist, Tuesday, February 20, 2018 8 AM
Absolut is already committed to a carbon neutral distillation process,
but now it’s aiming to bring even more transparency to that process.
And it’s not letting anything stand in its way. Not even clothes.
Absolut’s new ad, a short film titled, “The Vodka With Nothing to
Hide,” features real employees from the company’s distillery in Åhus,
Sweden. And they’re all naked.


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