Nordstrom’s 47,000-square-foot NYC emporium is a sophisticated shopping-tech laboratory—one of several where Nordstrom is urgently experimenting with ways to make upscale, high-touch
retail more competitive in an e-commerce-driven era. The maze-like layout, spread over three floors, showcases subtle but important technological enhancements. Some are super-practical, others have a
wow factor.
Read the whole story at Fortune »