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Around the Net
Ikea Launches First Campaign In India
- Mumbrella Asia, Wednesday, July 11, 2018 7:53 AM
The arrival of Swedish furniture brand Ikea in India will be accompanied by a new ad campaign from Dentsu Impact, the first ever for the brand in India. Following the opening of the first store in Hyderabad on July 19, the firm will run a television spot and outdoor campaign from next week plus a series of films to run on social media and websites. All will include the tagline: “Make Everyday Brighter.”
