- Time, Sunday, February 3, 2019 7:06 PM
Chipotle Mexican Grill was once the envy of entrepreneurs everywhere, growing from a single location in Denver into a billion-dollar burrito empire by 2006, the year the company went public. Then came
the meltdown in 2015, which included a norovirus outbreak in California and salmonella in Minnesota followed by a high-profile outbreak of E. coli in Washington State and Oregon, and then
another norovirus incident in Boston, notes
Time. Now, a new management team aims to lure consumers new and old, with tactics ranging from a customer-loyalty program to beefed-up delivery
options.
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