Pepsi, the official soft drink of the NFL for more than 17 seasons, is extending its lead sponsorship for the Super Bowl Halftime Show through 2022. The soft drink company also is launching a campaign
themed "Pepsi Cause for Celebration.” The lead spot is a mix of live action and animation showing various touchdown celebrations by players and fans. Pepsi said it would unveil a second
version of the commercial later this month.
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