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Walmart Sells ModCloth

Walmart is selling one of its digitally native brands that has failed to turn a profit -- ModCloth -- to Go Global Retail. Walmart acquired ModCloth in March 2017 "as part of a move to increase its brand portfolio and target younger, higher-income shoppers with brands not available on Amazon," according to Chain Store Age.  ModCloth "sells exclusive indie fashions and its own vintage-inspired line of apparel and accessories, with a target audience of women 18 to 35."

Read the whole story at Chain Store Age »

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