The chief executive of McGraw-Hill Cos., whose publications include BusinessWeek magazine, said advertising for traditional forms of media has been slow to bounce back from a slump because of
competition and other factors. "The (media) advertising area has been very, very slow to recover," Harold McGraw III told Reuters on Thursday at a meeting of the Business Council, which includes chief
executives of several companies. "You've got a lot of competition for advertising dollars, whether it be Internet, cable, other kinds of media outlets," he added.
Read the whole story at Reuters, October 7, 2005 »