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Danone Awards Havas's MPG French Media-Buying Deal

French food giant Danone has chosen Havas's Media Planning Group (MPG) unit to handle its media buying for France from 2006, Danone said on Friday. Financial details were not disclosed. The account was previously in the hands of Vizeum, a unit of Britain's Aegis, and OMD, a division of Omnicom.

Read the whole story at Reuters, October 28, 2005 »

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