Gannett Hires Kristin Roberts As Chief Content Officer

Publisher Gannett Co., Inc. has named Kristin Roberts as chief content officer, effective March 27.

Roberts will be responsible for driving Gannett’s content strategy and digital transformation across USA Today and the USA Today Network of more than 200 local publications 

Roberts will pursue “innovative storytelling opportunities and develop strategic content initiatives to expand our audience and drive growth,” states Michael Reed, Gannett chairman and Chief Executive Officer. 

Previously, Roberts was chief content officer of McClatchy, leading 30 newsrooms. Prior to that, she served as national editor at Politico and spent 13 years at Reuters, covering business and economics in New York and Miami, and defense and foreign policy in Washington, then moved into newsroom leadership. 

Roberts hopes to “experiment with purpose, extend the impact of our journalism, and better serve the readers, viewers and listeners who depend on us for the highest-quality news and information.” 

 

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