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FCC Slow To Respond To Kids' TV Ad Complaints

A kids' TV activist group wants to know what happened to its ad complaints. The United Church of Christ Office of Communications says it has written the FCC to check the status of four petitions it has filed over the past two years to deny license renewals to stations it alleges violated kids' TV ad rules. The first two petitions--against WPXW and WDCA, both in Washington, D.C.--were filed in Sept. 2004, while the other two, against Univision's WGHS and Raycom's WUAB Cleveland, were filed in August 2005. The group argues that the stations' kids' shows do not fit the bill, including "Miracle Pets," "Ace Lightning," and "Sabrina." While the FCC requires stations to air at least three hours per week of educational and informational programming, it does not have an enforcement mechanism to monitor compliance, essentially leaving it up to stations. The UCC claims that the FCC has resolved numerous kids' TV ad violations at other stations in the meantime.

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