There may not be too much life left in
Life, as parent Time Warner staggers and magazine subsidiary Time Inc. embarks on the biggest downsizing in its history. The two-year anniversary of
Life as a newspaper insert comes early next month, but no one is in a celebratory mood. The magazine is believed to be losing in the neighborhood of $35 million a year. In order to convince
newspaper chains to take it on, Time Inc. executives had guaranteed the newspapers that the insert magazine would be published for at least two years. But with time up, rumors are swirling inside Time
Inc. about a shut-down. Editor William Shapiro says the anniversary doesn't matter: "Our initial contracts ranged from three to 10 years, and none of our contracts expire before the end of next year."
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