The U.S. Postal Service has rolled out an infomercial highlighting its history of innovation. Featuring everything from the Pony Express to modern business success stories, the 28-minute video will
run this summer on 20 channels, including CNBC, ABC Family and Discovery.
Each story will showcase a service available at the USPS Web site interspersed with history. Among the
companies profiled are OHSO, maker of a travel toothbrush; Lock Your Leathers, maker of locks for the Harley-Davidson travel bag; and Dale & Thomas Popcorn.
"The main focus on the
infomercial is to talk to our customers and show them how we've made our products and services easier to use," says Lisa Bobb-Semple, program manager at USPS. "It highlights customers from a variety
of backgrounds who have used our products and services with success."
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