• Advocate.com, Thursday, October 11, 2007 10:48 AM

A California-based group is shelling out millions for a TV campaign that hopes to change some hearts and minds about same-sex marriage. A 60-second spot from Equality California is set to air this week in Sacramento, Los Angeles, San Francisco, San Diego, and Palm Springs. It shows a traditional wedding ceremony, complete with flower girl, groom and guests, with one of the last tripping the bride as she marches down the aisle. On-screen text reads: "What if you couldn't marry the person you loved?"

According to Geoff Kors, executive director of Equality California, "the long-term goal is to have the majority of Californians support the freedom to marry--to change the climate here." In addition to the ad, volunteers will be throwing house parties, canvassing neighborhoods, and giving speeches. Legislation that would allow same-sex marriage in the Golden State is on the desk of Gov. Arnold Schwarzenegger, who has vowed to veto it the same way he did last time it passed.

Read the whole story at Advocate.com »