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Fitch: Big Media Will Survive Credit Crisis

  • Folio, Thursday, October 2, 2008 10:16 AM

Diversified media companies, such as Time Warner, Disney, News Corp. and Viacom, have a better chance than other companies of staying afloat during this financial crisis, per global ratings agency Fitch Ratings. Such conglomerates benefit from "strong and stable operating liquidity, diverse revenue streams and meaningful amounts of cash on hand."

Fitch believes these factors make "some media companies relatively attractive borrowers for banks and bondholders," even under poor market conditions.

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