- Mag Bag: Radar's On the Radar Again
MediaDailyNews, Erik Sass - Friday, June 30, 2006
Radar's On the Radar Again Pop culture mag Radar is back--again. Aft ...
- Vacations Provide No Respite From Gadgets
Online Media Daily, Erik Sass - Friday, June 30, 2006
A large majority of American families stay wired during their vacations--with ...
- Place-Based TV Finds Its Place
MediaDailyNews, Erik Sass - Thursday, June 29, 2006
The network and cable TV "upfronts" may have been sluggish this yea ...
- IPG, Facebook Forge Deal
Online Media Daily, Erik Sass - Thursday, June 29, 2006
The Interpublic Group of Companies Wednesday said that it had finalized ...
- NBC Ends Feud, Partners With YouTube To Create 'NBC Channel'
MediaDailyNews, Erik Sass - Wednesday, June 28, 2006
Six months ago, NBC all but declared war on YouTube, forcing t ...
- More Than Half Of B2B Readers Act On Ads
MediaDailyNews, Erik Sass - Wednesday, June 28, 2006
More than half of the executives who read B2B magazines have act ...
- NBC Ends Feud, Partners With YouTube To Create 'NBC Channel'
Online Media Daily, Erik Sass - Wednesday, June 28, 2006
Six months after forcing the popular video-sharing site YouTube to remove ...
- Boston Globe Merges Print, Online Editorial
MediaDailyNews, Erik Sass - Monday, June 26, 2006
As part of a strategic restructuring of a number of properties own ...
- Boston.com, Globe Consolidate Editorial Divisions
Online Media Daily, Erik Sass - Monday, June 26, 2006
As part of a strategic restructuring of New York Times Company propertie ...
- Mag Bag: The Glass Ceiling is Shattered
MediaDailyNews, Erik Sass - Friday, June 23, 2006
A new magazine for professional women set on breaking the proverbial "gla ...
- Outdoor Hatches JIC-Like Approach To Audience Measurement, Will Others Follow?
MediaDailyNews, Erik Sass - Thursday, June 22, 2006
On the second day of the Advertising Research Foundation's Audience Measurement Symposiu ...
- Audience Researchers Reveal Disparate Paths, Lack Of Standards
MediaDailyNews, Erik Sass - Wednesday, June 21, 2006
The need for new audience metrics and a palpable dissatisfaction with existi ...
- Outdoor Ad Demand Continues To Build
MediaDailyNews, Erik Sass - Tuesday, June 20, 2006
Outdoor ad spending posted another month of strong year-over-year growth in Apri ...
- IPG Nears Deal With Facebook
Online Media Daily, Erik Sass - Tuesday, June 20, 2006
The Interpublic Group of Companies is in negotiations to buy a ...
- Clear Channel's Sales Soar -- Online
MediaDailyNews, Erik Sass - Monday, June 19, 2006
Clear Channel Radio's online music and radio division has been the company ...
- Cinema Ad Market Is A Blockbuster, Jump 21 Percent
MediaDailyNews, Erik Sass - Monday, June 19, 2006
Cinema advertising continued its explosive growth in 2005--with revenue surging 20.6 perce ...
- JWT Displays TV Ads On HuffingtonPost
Online Media Daily, Erik Sass - Monday, June 19, 2006
HuffingtonPost.com this weekend launched a video ad promotion featuring seven TV ad ...
- Digital Fuels NYT Ad Growth, Publisher Turns In Best Month Yet
MediaDailyNews, Erik Sass - Friday, June 16, 2006
The New York Times' total ad revenue in May posted a 4 ...
- Mag Bag: Meredith Launches Better Homes and Gardens, China Edition
MediaDailyNews, Erik Sass - Friday, June 16, 2006
Meredith Corporation announced Monday it has launched a Chinese edition of i ...
- Man Of Steel Seeks Friends
Online Media Daily, Erik Sass - Friday, June 16, 2006
An American cultural icon has landed in the leading American social networki ...
- Times' Web Ad Revenues Surges 27%
Online Media Daily, Erik Sass - Friday, June 16, 2006
Online ad revenues at The New York Times Co. last month soar ...
- WPP's GroupM Buys WOM Shop
Online Media Daily, Erik Sass - Thursday, June 15, 2006
In a move designed to strengthen its word-of-mouth marketing capabilities, WPP's Grou ...
- Church & Hate: Print, Online Publishing Gurus Split Over Product Placement
MediaDailyNews, Erik Sass - Wednesday, June 14, 2006
A panel of print and digital media gurus brought together by MediaVe ...
- The Medium Is The City: Can An Arizona Community Become The New Times Square?
MediaDailyNews, Erik Sass - Tuesday, June 13, 2006
Clear Channel Spectacolor is building a giant complex of outdoor advertising in ...
- Manufacturers Hang Back Online
Online Media Daily, Erik Sass - Tuesday, June 13, 2006
Manufacturing firms lag behind other businesses in online ad spending, according ...
- HBO Sponsors Entire Issue Of The Week, May Tweak Editors
MediaDailyNews, Erik Sass - Monday, June 12, 2006
Two years after an exclusive single sponsorship of an issue of T ...
- Radio Poised For Turnaround, Projections Call For Moderate '06 Growth
MediaDailyNews, Erik Sass - Monday, June 12, 2006
Despite posting sluggish results so far this year, demand for radio advertisi ...
- Motorola Mobilizes MySpace
Online Media Daily, Erik Sass - Monday, June 12, 2006
Motorola has become the latest marketer to promote a new product wi ...
- Mag Bag: Maxim to Open Casino
MediaDailyNews, Erik Sass - Friday, June 9, 2006
In what may well be the most ambitious magazine brand extension ...
- Deutsche: Classified Networks Boost Newspapers
Online Media Daily, Erik Sass - Friday, June 9, 2006
Newspapers that perform best in online classifieds have usually partnered with ...