- J-School: The Next Generation
Media Magazine, Fern Siegel - Wednesday, September 30, 2009
To paraphrase Mark Twain, the reports of journalism's death are greatly exaggerate ...
- 'Man Shops,' Sundance Co-Brands
MediaDailyNews, Fern Siegel - Wednesday, September 30, 2009
Integrated marketing is becoming the new ad norm. Stella Artois will prese ...
- IFC Shows Full 'Monty': 6-Part 'Python' Series
MediaDailyNews, Fern Siegel - Monday, September 28, 2009
Monty Python, the irreverent, iconoclastic comic troupe, is happily celebrating its upcomi ...
- Driving Force: NYC & Co. Brands New York, Pushes 400 Week
MediaDailyNews, Fern Siegel - Tuesday, September 8, 2009
Branding New York City takes savvy and state-of-the-art slickness. That job belon ...
- Targeted Ads: Bagging Times Square Billboards
MediaDailyNews, Fern Siegel - Friday, September 4, 2009
When thousands of trendy fashionistas converge for New York Fashion Week, Sep ...
- 'Gourmet,' WGBH Hit Culinary Trail
MediaDailyNews, Fern Siegel - Tuesday, September 1, 2009
Hoping to capitalize on viewers' endless appetite for food shows, Gourmet magazi ...