- Immersive Brand Experience As A Way Of Life
Marketing Daily, Gregg S. Lipman - Wednesday, October 9, 2013
In order to resonate with consumers, you cannot simply offer products a ...
- In The Mood For Brand Love
Marketing Daily, Gregg S. Lipman - Tuesday, February 14, 2012
We went out to the street for a down-and-dirty survey to fi ...
- Welcome To The United Brands Of America
Marketing Daily, Gregg S. Lipman - Wednesday, July 6, 2011
Herein, some quintessential American brands that will give visiting British royalty ...
- The Show Must Go On
Marketing Daily, Gregg S. Lipman - Wednesday, April 13, 2011
As a brand person, I also thought: "No John Galliano at Dio ...
- Watch Out: Someone's Got A Grudge
Marketing Daily, Gregg S. Lipman - Wednesday, July 21, 2010
Be proactive in acknowledging mistakes and winning back the hearts and min ...
- Brands Need Face-To-Face Connection
Marketing Daily, Gregg S. Lipman - Thursday, November 5, 2009
I do not think it too alarmist to say that we a ...