- Prospect Park: Online Soap Revivals Have No Prospects, Pulls Plug On 'One Life,' 'All My Children'
Raw, Joe Mandese - Wednesday, November 23, 2011
A closely watched experiment to revive classic and much beloved TV so ...
- ExactTarget Files For IPO, Not Exactly Sure What The Target Is
Raw, Joe Mandese - Wednesday, November 23, 2011
Indianapolis-based email marketing giant ExactTarget has registered with the Securities and Exchan ...
- James Murdoch Resigns From News Corp. Newspapers Subsidiaries
Raw, Joe Mandese - Wednesday, November 23, 2011
James Murdoch, the son of News Corp. chief Rupert Murdoch, and ...
- Digital Tide Rises For Atlantic, Surpasses Print Revenue
MediaDailyNews, Joe Mandese - Monday, November 21, 2011
The Atlantic magazine reached the digital tipping point in October, which mar ...
- Daily Candy Taps Gilt's Romero
Online Media Daily, Joe Mandese - Tuesday, November 22, 2011
NBCUniversal's Daily Candy has named Fernando Romero vice president-advertising sales. He joi ...
- Skipper To Succeed Bodenheimer As ESPN/ABC Sports Chief
Raw, Joe Mandese - Tuesday, November 22, 2011
George Bodenheimer will step down as president of ESPN and ABC Spor ...
- In a Strange Bedfellows: ANA Cites XXX Industry In Domain Fight
Raw, Joe Mandese - Tuesday, November 22, 2011
In a surprising show of solidarity, the management of the Association ...
- Invidi Granted Key Patent For Addressable TV Ads
Raw, Joe Mandese - Tuesday, November 22, 2011
Invidi Technologies, the addressable TV advertising developer whose backers include WPP's Grou ...
- Report: Media Bistro Weighing PaidContent
Raw, Joe Mandese - Tuesday, November 22, 2011
One bloggy media industry news publisher (The Wrap) is claiming an exclusi ...
- KSL Wins Sapporo, Plans To Make It A Top 10 Import Brand
Raw, Joe Mandese - Tuesday, November 22, 2011
Delicious Japanese beer brand Sapporo has selected KSL Media as its n ...
- Kinetic To Media: No 'Eyes On,' No Ad Budget
MediaDailyNews, Joe Mandese - Monday, November 21, 2011
In a move that could drop thousands of smaller out-of-home media supplie ...
- Pandora Unveils Political Targeting Option
Online Media Daily, Joe Mandese - Friday, November 18, 2011
Online music service Pandora just unveiled new ad targeting features that gi ...
- Mobile To Roar At Lions, Festival Adds New Media Category
Online Media Daily, Joe Mandese - Friday, November 18, 2011
The Cannes Lions advertising festival has added an awards category for mobi ...
- Pandora Opens Ballot Box, Unveils Polital Ad Targeting Features
Raw, Joe Mandese - Friday, November 18, 2011
Political media campaigns can frequently be a little like opening Pandora's Bo ...
- Radio Ad Spend Climbs 2% In Q3, Marks 7th Consecutive Upward Quarter
Raw, Joe Mandese - Friday, November 18, 2011
Advertisers increased their spending on U.S. radio outlets 2% to $4.527 billi ...
- TMP Opens Recruitment Shop In Germany
MediaDailyNews, Joe Mandese - Wednesday, November 16, 2011
TMP Worldwide, the largest independent recruitment adv agency, is opening shop ...
- Toyota, iVillage Promo Gives New Meaning To Driving Holiday Season Traffic
Online Media Daily, Joe Mandese - Thursday, November 17, 2011
Holiday shopping season campaigns are typically intended to drive consumers into reta ...
- Ad, Cable Execs Debate Demand For Video-On-Demand, Fail To Address Addressability
MediaDailyNews, Joe Mandese - Wednesday, November 16, 2011
The cable industry has made big strides getting consumers to use video-on-dema ...
- ABC Elects ZenithOptimedia's Boot New Chair
MediaDailyNews, Joe Mandese - Tuesday, November 15, 2011
The board of the Audit Bureau of Circulations elected Sunni Boot, C ...
- Amplify Social Unveils 'Virtual Fan Net'
Online Media Daily, Joe Mandese - Tuesday, November 15, 2011
Amplify Social, a new social-focused digital marketing technology company that has quiet ...
- Pew Finds Americans Use Social To 'Touch' Friends, Family
Online Media Daily, Joe Mandese - Tuesday, November 15, 2011
More than half of all U.S. adults now use social networking platfor ...
- TMP Opens Recruitment Shop In Germany
Raw, Joe Mandese - Wednesday, November 16, 2011
Amid a questionable employment market in Western Europe, TMP Worldwide, the large ...
- Clear Channel Clears New Airport 'Experience' Deal
Raw, Joe Mandese - Wednesday, November 16, 2011
Clear Channel Airports announced a renewal of an "experiential marketing and sponsorshi ...
- NBCU Taps MTV's She As CMO, Entertainment & Digital Nets
Raw, Joe Mandese - Wednesday, November 16, 2011
MTV vet John Shea has joined NBCUniversal's Entertainment & Digital Networks a ...
- Appy Holidays: Digital Supplants Radio As Seasonal Medium, Spot TV Remains No. 1
MediaDailyNews, Joe Mandese - Tuesday, November 15, 2011
It's beginning to look a lot like digital, almost everywhere Madison Aven ...
- MediaVest Achieves Poetry In Motion: Develops Method For Paid, Owned, Earned Media (Your Know, POEM)
MediaDailyNews, Joe Mandese - Tuesday, November 15, 2011
Publicis' MediaVest unit has unveiled what it claims is a new, proprieta ...
- Study Finds Small Businesses Embracing Social, Slower To Adopt Mobile
Online Media Daily, Joe Mandese - Tuesday, November 15, 2011
Small businesses are becoming more comfortable with social media, according results ...
- Survival Of The Viral-est: Web Shrink Channels Darwin To Model Video Success
Raw, Joe Mandese - Tuesday, November 15, 2011
An Australian scientist claims to have cracked the code of viral vid ...
- NBCU Taps Nielsen's Gibs As Digital Research Czar
Raw, Joe Mandese - Tuesday, November 15, 2011
Jonathan Gibs, the top online media researcher and analyst at Nielsen, h ...
- Brian Wieser Returns To Wall Street
MediaDailyNews, Joe Mandese - Monday, November 14, 2011
After eight Years as one of the leading economic thinkers on Madis ...