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JOELLE KAUFMAN


Contact MediaPost Editorial
  • Don't Struggle With Big Data
    Marketing Daily, Joelle Kaufman - Monday, January 14, 2013
    Instinct, experience, and even data inform marketers about the tone, images, a ...
  • What Do You Know And When Do You Know It?
    Online Media Daily, Joelle Kaufman - Wednesday, July 1, 2009
    What do you really know about your targeting data? All this informati ...
  • Online Media Daily, Joelle Kaufman - Wednesday, July 1, 2009
    What do you really know about your targeting data? All this informati ...
  • A Pricing Revolution May Loom, But Context And Content Still Rule
    Online Media Daily, Joelle Kaufman - Monday, April 27, 2009
    There is much discussion about how a pricing revolution is loomi ...
  • Increase Spending, Market Share In A Recession
    Marketing Daily, Joelle Kaufman - Wednesday, August 27, 2008
    Savvy marketers realize that it is because many marketers cut advertising spendi ...
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