- Chevy Dangles Bowl In Route 66 Film Contest
Marketing Daily, Karl Greenberg - Wednesday, June 22, 2011
"This is really a global effort, and we are excited how th ...
- How About Branded Parking Meters?
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 22, 2011
Victoria and Vancouver are testing branding on parking meters. Victoria's parking p ...
- Marketing To Hispanics Not A One-Message Affair
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 22, 2011
Hispanics may be the fastest-growing demo in the U.S. but the ...
- Beads Of Sweat In India For Deodorant Companies
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 22, 2011
Deodorant makers, step carefully in India. The country's Advertising Standards Council h ...
- Microsoft Ads Powered By Kinect Voice Control
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 22, 2011
Microsoft is offering up NuAds to advertisers this week. The ad platfo ...
- Cadbury Ad Not Racist, ASA Says
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 22, 2011
Cadbury's ad campaign comparing model Naomi Campbell to a bar of chocola ...
- Pontiac, Saturn Gone, But So Are Owners -- From GM, That Is
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 22, 2011
General Motors got rid of Pontiac, Saturn and Hummer in 2009 ...
- Michelin Man Gets Wet In New Ad
Marketing Daily, Karl Greenberg - Tuesday, June 21, 2011
"Max and his son made their way homeward bound, when mischievous ra ...
- Compacts Popular; Hybrids/Electrics Not So Much
Marketing Daily, Karl Greenberg - Tuesday, June 21, 2011
"For the average consumer looking to purchase a new vehicle, especially duri ...
- Kia Signs Clippers Star Blake Griffin To Spokesperson Role
Marketing Daily, Karl Greenberg - Wednesday, June 22, 2011
Kia Motors America (KMA), which has been ramping up its involvement ...
- Chevrolet Back With MOFILM For Another Ride, This Time On Rt. 66
Raw, Karl Greenberg - Wednesday, June 22, 2011
Chevrolet wants amateur filmmakers around the world to get their kicks ...
- Foster's Rejects SABMiller Bid
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 21, 2011
Foster's Group Ltd., Australia's biggest brewer, rejected an unsolicited A$9.5 billion ($ ...
- Is Chevy Colorado Rally Car A Look At The Future?
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 21, 2011
General Motors is showing the South American-designed, midsized Chevrolet Colorado Rally tru ...
- Lincoln Division Struggling, But Ford Tells Dealers To Hang Fire, $1 Billion On The Way
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 21, 2011
Lincoln dealers said Ford will invest $1 billion in new vehicles ...
- J.C. Penney Details Leadership Change
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 21, 2011
J.C. Penney Co. said the current CEO and chairman Myron "Mike" Ullm ...
- Small-Format Stores By Big Boxes Aren't That Small
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 21, 2011
Walmart Express stores are 15,000 square feet, much larger than the small-form ...
- New Intel Ad Redefines YouTube
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 21, 2011
Intel Asia Pacific has a YouTube video experience called "The Escape." T ...
- Cars, Credit Cards Help Ad Spend
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 21, 2011
Ad spending for cars and credit cards is behind the 8.8% grow ...
- Understand What Screens Mean On Jungian Level
Marketing Daily, Karl Greenberg - Monday, June 20, 2011
Microsoft and BBDO say the study's results apply Jungian archetypes to gi ...
- Goodyear Becomes Lightyear In 'Cars 2'
Marketing Daily, Karl Greenberg - Tuesday, June 21, 2011
"We feel the transformation of the website is an attention-grabber for si ...
- Peace Corps, And Good Corporate Citizens
Marketing Daily, Karl Greenberg - Tuesday, June 21, 2011
Good corporate citizenship is a bit like serving in the Peace Cor ...
- Fayetteville Plans Campaign To Tout Its 'All-American City' Award
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 20, 2011
Fayetteville, N.C., has won the National Civic League's "All-American City" award. T ...
- Court Case Between LG, Samsung Reveals Marketing Secrets
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 20, 2011
A court case in Australia between LG and Samsung over who h ...
- BJ's Wholesale Club Gets Buyout Bid
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 20, 2011
Leonard Green & Partners and CVC Capital Partners are making a joi ...
- Bruins' Thomas To Shave With Gillette
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 20, 2011
Tim Thomas, goalie for the Stanley Cup champion Bruins, will shave o ...
- Volkswagen Strategy Pays Off
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 20, 2011
With sales up 18.5% so far this year driven by demand f ...
- New IPad Ad Says 'Now'
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 20, 2011
Apple's new ad for iPad, "Now," doesn't talk tech, but shows wh ...
- Flash Sale Sites Draw New Customers
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 20, 2011
Sites that offer quick, first-come, first-served deals during a brief period a ...
- IHS: Mid-Decade Recovery, But Not Like Before
Marketing Daily, Karl Greenberg - Friday, June 17, 2011
Speaking at the monthly gathering of the International Motor Press Association ...
- Ford Launches Showroom For PlayStation Users
Marketing Daily, Karl Greenberg - Friday, June 17, 2011
The new program, which integrates a virtual Ford showroom with a conso ...